IN A continuing trend towards consumers’ preference for seedless fruit, Freshmax Australia has released its new variety, Tangold Seedless onto the retail scene.
Described as “easy-to-peel, deliciously sweet”, the Tangold Seedless has a smooth rind that is an intensely deep orange colour.
Originally developed by the University of California, the variety has become known worldwide for its high-quality eating characteristics, according to Freshmax.
The variety has been widely planted throughout Australia.
Freshmax general manager – sales, William Snell, said the company was thrilled to see the first commercial volumes of Tangold hitting shelves this season.
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“Tangold joins Sumo Citrus and Gold Nugget as the latest of our three seedless, easy-peel mandarin IP varieties grown here in Australia,” Mr Snell said.
“We take great confidence from immensely positive feedback already received surrounding flavour and seedlessness. It reassures us that we are on-track to deliver an improved eating experience for end consumers.”
Freshmax’s IP and commercialisation manager, Andrew Maughan, said he’d long foreseen the potential that Tangold Seedless represents.
“In the recent years, we have seen an acceleration in plantings and therefore expect to see an increased volume of production in the coming two to three years,” Mr Maughan said.
Crop forecasts will see significant volumes of the fruit ranging in multiple major retailers across multiple states.
“Over the next five years Tangold Seedless is expected to become a significant player in both domestic and export markets,” Mr Maughan said.
Growers of Tangold Seedless mandarins also appear confident about the success of the variety in Australia.
“Tangold is a delicious new mandarin with superior fruit flavour and it is seedless wherever it is grown. From our perspective it is the best piece of fruit that’s come along for years for citrus growers,” Citrus grower, Matthew Cottrell, Cottrell Farms, Mildura, said.
