A RECENT Japanese inbound trade mission has highlighted some of Tasmania's top produce with the aim to capture strong in-market demand and interest for Australian fresh produce, particularly grown there.
Japanese buyers and processors visited some of the state’s leading horticultural producers to learn more about Australian produce and create new export opportunities.
Ausveg national manager export development, Michael Coote, said Japan was one of the key markets for the vegetable industry, with exports of about $30 million and more than 16,000 tonnes in volume in 2016-17.
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“The Free Trade Agreement between Japan and Australia and the TPP 11 are key drivers that could increase the export of fresh Australian vegetables into the Japanese market," he said.
“Many Japanese companies are considering Australian-grown produce as a result of the reduced tariffs from these economic agreements and due to favourable climatic conditions that means Australia can fill gaps in Japan’s local supply.
“Tasmania has established a global reputation as a producer of clean and green produce, and as a reliable supplier of a wide range of high-quality food and beverage products among Japanese customers. It has played an important role in exporting fresh produce to Japan for many decades.”
- This story first appeared on The Advocate.
