Billboards to declare vegetables "better than you remember" in campaign push

Ashley Walmsley
Updated July 4 2022 - 11:36pm, first published February 7 2022 - 1:00pm
MEMORY JOGGER: The "Better than you remember" campaign will appear on billboards to prompt motorists to rediscover the flavour and health benefits of vegetables.
MEMORY JOGGER: The "Better than you remember" campaign will appear on billboards to prompt motorists to rediscover the flavour and health benefits of vegetables.

REMEMBER vegetables?

Ashley Walmsley

Ashley Walmsley

Editor, Good Fruit & Vegetables

Ashley Walmsley is the editor of ACM's only national, fresh produce magazine, Good Fruit & Vegetables, while also covering horticulture stories for the agricultural papers and websites. He also writes the weekly, The Ringer, column in the Qld Country Life.

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